NICE THINGS SOME NICE PEOPLE HAVE SAID ABOUT MY WORK.
I recruited Skip to join our team at Thomson Reuters as a contract writer. We needed another voice in the writers‘ room, a different perspective. Skip provided that and more. Working on a contract that needed to be renewed biannually, that relationship extended for six years. It would have continued further but for org changes that forced our hand. Skip built up relationships with some of our key clients to the point that they requested him for assignments. He helped raise the creative bar not only for his own work, but he had an influence on our other team writers and art directors that helped them think differently about their contributions. In addition to oversight of a lot of his work, I also got to collaborate directly on campaigns with Skip. Those projects where we teamed up were some of the most fun and rewarding of recent years. I'm a better creative manager and art director for having crossed his path, and I would not hesitate to call on Skip again.
Dan Walker, Creative Manager, Thomson Reuters
Skip is a gifted writer who is both right and left brain oriented, making him a tremendous asset to have on your team. He understands the business portion and adds great thinking and ideas to find solutions. He is hard working, conscientious, and reliable and produces great work. I have worked with Skip many many times, and know that he adds value to any team he is a part of. I highly recommend Skip as a great writer, a great thinker, and a great team player who will make everyone on the team look good.
Sue Ginsburg, CMO, Meagher & Geer Law Firm
My best brainstorming sessions always involved Skip Zetzman. Getting into a room with him and a whiteboard not only yielded great ideas for our original objective, it opened up new possibilities for where the project could go. He takes risks, he pushes boundaries and emboldens his colleagues and clients to come with him. His passion for the craft is contagious and I have grown as a creative thinker simply by being in the same room as him. He imparts wisdom as readily as he listens for it in others. I am constantly awed by how prolific Skip is, and even further awed by the high quality of the creative he turns out. The guy works fast, taking on every project with gusto and often delivering more great stuff than I know what to do with. This is an excellent problem to have. I have greatly enjoyed working with, chuckling with, swapping music with and getting coffee with Skip Zetzman. He's an undeniable asset to any team who should be so lucky as to find him in their corner.
Chris Ryba-Tures, Content Creator, Ryan Construction
I first worked with Skip at Dacomed Corporation, and most recently at Soligie. I have also seen numerous examples of Skip's work supporting a local political candidate and other nonprofits. In all cases, the work was deeply thought out as an element of an entire marketing program. Many creative directors and designers consider their projects in isolation, but Skip always brings his customers back to what they're trying to accomplish strategically as well as tactically with their marcom activities. He and ABZ are also creative at how they work within a budget without sacrificing quality. I was amazed at the resources they brought to the table to get things done in a cost effective and timely manner. I would gladly work with Skip again on any element of marketing communications!
Becky Aistrup, Managing Partner, BBC Entrepreneurial Training & Consulting LLC
I have worked with Skip on a wide range of healthcare projects, from health savings account administration to provider clinics to corporate wellness programs to companies that reduce health care spend. In every case, he has demonstrated a unique ability to translate complex, detail material into readable and marketable language. And he’s equally good at recognizing strategic opportunities, and discovering effective ways to take advantage of them. I would recommend Skip as a copywriter and strategic thinker to anyone in any field, not just healthcare. I think you will find that he continually delivers well beyond expectations.
Cathy Cather, CEO, Parallel Testing Inc.
It is my pleasure to recommend Skip Zetzman as a freelance writer. I have worked with Skip for the past four years. I have truly enjoyed working with Skip and have come to know him as valuable asset to our organization. He is honest, dependable and an incredible writer with an outstanding talent for interviewing subject matter experts and authoring on their behalf. His knowledge and expertise in writing is a huge asset to me and I appreciate his flexibility in taking assignments and his timeliness completing them. Along with this undeniable talent, Skip has always been a joy to work with. Without a doubt, I confidently recommend Skip as a freelance writer. Please feel free to contact me should you like to discuss his qualifications or experience further.
Jennifer Kopp, VP Marketing & Communications, Marsh & McLennan Agency